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BREAD FINANCIAL HOLDINGS, INC. (BFH)·Q4 2024 Earnings Summary

Executive Summary

  • Q4 showed ongoing top-line pressure and margin compression: revenue fell 9% YoY to $926M and net interest margin (NIM) declined to 17.8% (vs. 19.6% in Q4’23; 18.8% in Q3’24) as lower prime, fewer late fees, and mix shift to co-brand/proprietary weighed on loan yield; adjusted EPS from continuing ops was $0.41 after excluding $13M post-tax premium on convertible note repurchases .
  • Credit trends stabilized: delinquency rate improved to 5.9% (6.5% in Q4’23, 6.4% in Q3’24); net loss rate held at 8.0% YoY with a >20 bps benefit in Q4 from hurricane-related hardship actions that will shift losses to Q2’25; reserve rate edged down to 11.9% .
  • 2025 outlook introduced: average loans “flat” YoY; total revenue up low single digits (NIM modestly higher vs 2024); positive operating leverage; net loss rate 8.0%–8.2%; tax rate 25%–26%; assumes no CFPB late fee rule impact but continued mitigation roll-in (APR and fee changes) .
  • Capital and funding resilient: CET1 12.4% (+20 bps YoY), direct-to-consumer deposits up 19% YoY to $7.7B (43% of funding mix), $44M of converts repurchased (only $10M remaining), $44M of shares repurchased; quarterly dividend declared at $0.21 payable Mar 21, 2025 .

What Went Well and What Went Wrong

  • What Went Well

    • Stabilizing credit and early green shoots in spend: Q4 delinquency 5.9% (down 60 bps YoY) with positive credit sales growth (+1% YoY), aided by beauty, sporting goods, apparel, and stronger millennial/Gen Z spending; “cautiously optimistic” this continues in 2025 .
    • Balance sheet progress and funding mix: CET1 12.4% (+20 bps YoY), tangible book value per share (TBVPS) $46.97 (+7% YoY), DTC deposits $7.7B (43% of funding vs 35% a year ago), wholesale deposits down to 30% of funding .
    • Execution on mitigation and capital allocation: 95% of partners under contractual understanding of APR/fee mitigation; continued repurchases of convertibles and common shares; CFO expects 2025 NIM “slightly higher” than 2024 as mitigants build despite rate cuts .
  • What Went Wrong

    • Revenue and NIM pressure: Q4 revenue down 9% YoY to $926M; NIM fell to 17.8% on lower prime, fewer late fees with improving early-stage delinquencies, and holiday transactors; loan yield dropped to 25.7% (−200 bps YoY) .
    • Expense mix and PPNR: Total non-interest expense rose 4% YoY (including $11M pretax for convert repurchases), and PPNR fell 22% YoY; excluding convert impact, adjusted expenses +1% .
    • Losses remain elevated: Net loss rate steady at 8.0% with roll rates still high; management guides 2025 loss rate 8.0%–8.2% and notes Q2’25 will see a modest loss shift due to Q4 hurricane accommodations .

Financial Results

MetricQ4 2023Q3 2024Q4 2024
Revenue ($USD Millions)$1,017 $983 $926
Diluted EPS - Continuing Ops (GAAP)$0.90 $0.06 $0.15
Adjusted Diluted EPS - Continuing Ops$0.90 $1.84 $0.41
Net Interest Margin %19.6% 18.8% 17.8%
Loan Yield %27.7% 27.4% 25.7%
Efficiency Ratio %50.8% 58.4% 57.8%
Net Loss Rate %8.0% 7.8% 8.0%
Delinquency Rate %6.5% 6.4% 5.9%
CET1 %12.2% 13.3% 12.4%

KPIs

KPIQ4 2023Q3 2024Q4 2024
Credit Sales ($USD Billions)$7.802 $6.464 $7.898
Average Credit Card and Other Loans ($USD Billions)$18.267 $17.766 $18.156
End-of-Period Loans ($USD Billions)$19.333 $17.933 $18.896
End-of-Period DTC Deposits ($USD Billions)$6.454 $7.483 $7.687
Reserve Rate %12.0% 12.2% 11.9%
Tangible Book Value/Share ($)$43.70 $47.48 $46.97

Product Mix (4Q24)

CategoryCredit Sales MixEnd-of-Period Loans Mix
Private Label47% 59%
Co-brand48% 36%
Proprietary3% 4%
Bread Pay (Installments)2% 1%

Estimates vs. Actuals

  • Wall Street consensus from S&P Global (EPS, revenue) was unavailable at time of analysis due to API limits; no beat/miss assessment included herein. Values were not retrievable from S&P Global at this time.

Guidance Changes

MetricPeriodPrevious GuidanceCurrent GuidanceChange
Average LoansFY 2025Flat YoY vs 2024New
Total Revenue (excl. gains) and NIMFY 2025Revenue up low single digits; NIM modestly higher vs 2024New
Total ExpensesFY 2025Positive operating leverage (excl. portfolio gains and 2024 convert note impact)New
Net Loss RateFY 20258.0%–8.2%New
Effective Tax RateFY 202525%–26%New
CFPB Late Fee Rule AssumptionFY 2025Assumes no impact; mitigation actions continueNew
DividendNext PaymentDeclared $0.21 per share payable Mar 21, 2025Declared

Earnings Call Themes & Trends

TopicQ2 2024 (Q-2)Q3 2024 (Q-1)Q4 2024 (Current)Trend
CFPB Late Fee Rule & MitigationEarly APR/fee changes in-market; effects wedge in over time; not material for 2024 Mitigation slightly offsets seasonal NIM pressure in Q4; majority benefits accrue over time 95% partners aligned; mitigation continues; NIM “slightly higher” in 2025 as mitigants build Building benefits; still multi-quarter roll-in
NIM/Loan YieldSeasonal dip in Q2 NIM; funding costs stabilizing Q3 NIM up sequentially; guidance for muted Q4 compression improved by mitigants Q4 NIM 17.8% on lower prime, fewer late fees, holiday transactors; slight Q1 seasonal uptick expected Sequential variability; modest uplift expected 2025
Credit (Losses/Delinquencies/Roll Rates)Peak 2024 losses in Q2; gradual improvement expected Stable to improving delinquencies; hurricane accommodation shifts ~$10M losses into Q2’25 Delinquency 5.9%; NLR 8.0% (benefited >20 bps in Q4, offset in Q2’25); 2025 guide 8.0–8.2% Stabilizing early-stage; back-end roll rates still elevated
Product MixPivot to co-brand/proprietary for diversification Co-brand/proprietary >50% of sales; T&E largest vertical Co-brand/proprietary continue to gain; lower late fees as private label mix falls Mix shift continues
Capital/DeleveragingCET1 13.8%; double leverage 110% Convert repurchase; double leverage ~103%; TBVPS > $47 CET1 12.4%; $44M convert repurchase; $44M buyback; TBVPS $46.97 Ongoing optimization
Funding/DepositsDTC deposits +20% YoY to $7.2B DTC funding 41%; cost moderating DTC funding 43% at $7.7B; wholesale 30% Mix steadily improves
AI/Operational ExcellenceFocus on tech modernization and AI/efficiency Continued expense discipline, fraud reduction Use of AI to reduce cost-to-serve; positive op leverage target 2025 Efficiency gains progressing

Management Commentary

  • CEO: “We now have more than 85% of our loans secured through 2026 and 9 out of our top 10 programs secured through at least 2028…These actions help to mitigate our risks and further ensure a solid run rate for performance in 2025.” .
  • CFO on Q4 margin drivers: “Loan yield decreased 200 basis points year-over-year primarily due to lower finance charges and late fees…lower average prime rate and higher seasonal transactor balances.” .
  • CFO on 2025: “Total revenue growth, excluding portfolio sale gains is anticipated to be up low single digits, with the full year net interest margin modestly higher than full year 2024…we anticipate a year-over-year net loss rate in the 8.0% to 8.2% range for 2025.” .
  • CEO on 2025 priorities: “Responsible growth…balance sheet is stronger than ever…continue to generate capital…then over time, we will look to return excess capital to our shareholders.” .

Q&A Highlights

  • Path to medium-term targets/mitigation glidepath: Management emphasized the “double whammy” transitional period—improving early-stage delinquency lowers billed late fees while reversals remain from prior periods; NIM normalization expected as losses and rate cuts stabilize and APR mitigants build through 2025 .
  • NIM cadence: Q1 expected “seasonally slightly up” vs Q4 as holiday transactors pay down, partly offset by full-quarter prime cuts; mitigants provide a tailwind .
  • Mitigation status: ~95% of partners have contractual understanding; some repricing already in market; outcomes vary by partner and customer cohorts; benefits wedge in across 2025–2026 .
  • Loan growth: “Green shoots” in Q4 holiday spend; robust pipeline, but 2025 average loans guided flat as management remains conservative amid macro and policy uncertainty .
  • Credit trajectory: Back-end roll rates remain elevated but showing recent slight improvement; Q2’25 losses will reflect hurricane-related shifts; management expects gradual normalization rather than a “fast fix” .
  • Capital returns: Priority remains funding growth and hitting capital targets (TRBC ~16%, CET1 ~14% over time); buybacks contingent on progressing capital and credit outlook .

Estimates Context

  • Consensus (S&P Global) for Q4’24 EPS and revenue was unavailable at time of analysis due to data access limits; no beat/miss assessment provided. (S&P Global consensus unavailable.)

Key Takeaways for Investors

  • Mix and macro drove NIM/loan yield compression in Q4; 2025 guide calls for low-single-digit revenue growth and modest NIM improvement as APR/fee mitigants build—watch quarterly NIM cadence versus rate cuts and billed late fee trends .
  • Credit stabilization is encouraging (delinquency down; NLR flat YoY), but losses remain elevated and Q2’25 will be optically worse due to hurricane shifts; trajectory into H2’25 hinges on roll rates and consumer relief from disinflation and wage growth .
  • Funding mix upgrade continues (DTC 43%); deposit repricing lags should aid margins later in 2025 as CDs reset lower; monitor deposit beta and balances as rates drift down .
  • Capital stack improving with converts nearly eliminated and CET1 at 12.4%; share repurchases resumed in Q4; path to higher capital returns likely requires further credit normalization and achievement of capital objectives .
  • Strategic durability: partner renewals secured beyond 2026, diversification to co-brand/proprietary and T&E vertical reduces cyclicality; pipeline supports end-of-year loan growth even as average balances remain flat .
  • Trading stance: Near-term stock moves may hinge on quarterly NIM prints versus guidance, loss rate cadence (especially Q2), and any developments in the CFPB late fee litigation; 2025 setup is a “prove-it” year for margin and credit improvements to translate into positive operating leverage .

Additional Notables

  • Q4 actions/capital: Repurchased $44M converts (only $10M remaining) and $44M common stock in December; TBVPS $46.97 (+7% YoY); CET1 12.4% .
  • Dividend: $0.21 per share declared, payable March 21, 2025 (record date Feb 14, 2025) .
  • December update: Q4 net loss rate 8.0%; delinquency 5.9%; spare detail on hurricane-related timing effects reiterated .

All figures and statements are sourced from Bread Financial’s Q4 2024 earnings materials and call unless otherwise noted. Citations: .